The African Prints Revolution


THE ARRIVAL OF AFRICAN PRINTS IN GLOBAL FASHION

In recent years, there has been an influx of African prints in global fashion, right from fashion runways to leading retail outlets. So what is it about African inspired prints from African Fashion Allure that make them so enticing? Well, trust us it’s not just their exotic colours and bold prints that give them their soul, but so much more than that!

Effortless Style

African prints create an effortless style statement that is hard to ignore.

Flower power prints by African Fashion Allure are mood lifters that keep the wardrobe in full bloom all year round. On the whole, African prints allow you to weave timeless and elegant staples to create an  alluring style that fits the tastes of fashion enthusiasts all over the globe.

Versatility that Compliments Every Look

African prints are usually associated with occasional wear, but they also certainly make for an ideal casual or work wear. It is the versatility of these prints that make them equally suitable to complement your work look as well. For instance, by pairing a colourful pencil skirt by African Fashion Allure with a monochrome blouse and a warm black coat, you can create a stunning winter office look for yourself.

Times have changed and no longer are African prints associated with summer dresses only, winter style is essentially about layering, and African floral frocks can be easily layered. Most importantly, you can not only wear African prints year-round, but keep on reinventing them by styling them differently as per the seasonal needs.

Love the look, Love Africa!


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